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Rockwell Automation Addresses Digital Transformation and Industrial IoT Opportunities at Hannover Messe 2017

March 23, 2017

Company to showcase technologies and solutions within Microsoft, Cisco, Endress+Hauser and ODVA booths

MILWAUKEE — Industrial companies worldwide are digitizing their operations to improve their competitiveness. Rockwell Automation will be showcasing the technologies, solutions and services that can help companies successfully and securely take advantage of the Industrial Internet of Things (IIoT) at Hannover Messe 2017, April 24-28 in Hannover, Germany.

“Digital transformation and initiatives like Industrie 4.0 are without a doubt a priority for manufacturers and industrial operators everywhere,” said Tom O’Reilly, vice president, global business development, Rockwell Automation. “With our Strategic Alliance partners, we will be showcasing how technologies like device-to-device communication and augmented reality can deliver value for companies as they embark on digital transformation and build a truly Connected Enterprise.”

At the event, Rockwell Automation is showcasing its offerings in multiple booths, including Microsoft, Cisco, Endress+Hauser and ODVA.

Microsoft (Hall 7, Stand C40)
Rockwell Automation and Microsoft continue to collaborate on operations management and IIoT solutions. In the Microsoft booth, Rockwell Automation will highlight a full suite of MES and scalable analytics offerings that scale from device to enterprise. This includes the FactoryTalk Analytics for Devices application, which features the Shelby bot based on Microsoft Cortana that allows voice commands to access device health and diagnostics. Users also will be able to access Shelby through the FactoryTalk TeamONE mobile app from Rockwell Automation and see how FactoryTalk applications integrate with the OSIsoft PI System.

Rockwell Automation and Microsoft also will demonstrate virtual design on a Microsoft HoloLens headset. The headset works in combination with the Rockwell Software Studio 5000 development environment to create a mixed reality experience. This allows users to see a machine’s design and functionality before building it, and to utilize a ‘digital twin’ model after a machine is built for training and to visualize design changes.

Attendees will see an IIoT-enabled packaging machine from world-leading packaging machine builder CAMA Group that uses iTRAK independent moving cart technology from Rockwell Automation for fast changeovers. Using the FactoryTalk Analytics for Machines application and the Allen-Bradley CompactLogix 5480 controller with Windows 10 IoT, the machine relays critical KPI data via the Microsoft Azure cloud to deliver real-time production insights for equipment builders and end users.

Cisco (Hall 8, Stand C13)
Rockwell Automation and Cisco continue to collaborate on industrial networking and security solutions required for digital transformation. In the Cisco booth, attendees will see a connected Jaguar F-PACE car that was built on a production line using a Converged Plantwide Ethernet (CPwE) network architecture. Co-developed by Cisco and Rockwell Automation, CPwE architectures give users a foundation for deploying the latest technologies while reducing security risks.

A demo of the MagneMover LITE independent moving cart system from MagneMotion will bring together agile manufacturing and information gathering. The system, equipped with a FANUC robot, will show manufacturers how they can achieve flexible manufacturing and significantly increase throughput over traditional mechanical conveyor systems.

Attendees also will see a Rockwell Automation and Panduit industrial data center, which provides all the hardware needed to transition to a virtualized environment.

Endress+Hauser (Hall 11, Stand C43)
Rockwell Automation will showcase process solutions, including pre-engineered instrumentation and solutions that deliver plantwide diagnostics and support greater system life-cycle management. Attendees also can learn about tools and guidance that can help reduce risk, implementation time and integration costs in their process systems.

ODVA (Hall 11, Stand E55)
Rockwell Automation also will have a presence in the ODVA booth. ODVA developed EtherNet/IP, a nonproprietary Ethernet technology that enables real-time control and information in industrial environments.

About Rockwell Automation
Rockwell Automation Inc. (NYSE: ROK), the world’s largest company dedicated to industrial automation and information, makes its customers more productive and the world more sustainable. Headquartered in Milwaukee, Wis., Rockwell Automation employs approximately 22,000 people serving customers in more than 80 countries.

Media Contacts
Kristen Crump
Rockwell Automation

Leanne Hanson

Allen-Bradley, CompactLogix, FactoryTalk, iTRAK, MagneMover, Rockwell Software, Studio 5000 and TeamONE are trademarks of Rockwell Automation Inc.
Azure, Cortana, HoloLens and Windows are trademarks of Microsoft Corporation.
EtherNet/IP is a trademark of ODVA Inc.
PI System is a trademark of OSIsoft.
All other trademarks are the property of their respective companies.